Insight:
Starting from the intersection of people, products, and cars, it mainly analyzes three dimensions: functional requirements, vehicle owner requirements, and use environment requirements:
- Functional requirements: The car will regularly wash and remove dust, but in the process of normal use, it needs “light vacuum” products to meet the usual use.
- The owner’s appeal: I hope that the product can be placed in the car storage box in a small size and not too obtrusive. It will not make your hands feel particularly tired during use.
- Use environment requirements: The car body environment is a narrow space in the province, and the car interior itself has a high-level environment, so it needs to meet the needs of use and storage, and the shape needs to be well integrated into the car interior In the environmental framework.
Strategy:
- Lightweight design, due to the particularity of the vehicle space, it is necessary to comprehensively consider the use experience and storage space, so lightweight volume is very important. So the hardware selection and layout need to be very compact. The aim is to make the size small and balance performance and size.
- De-functional design, de-functionalization is not to affect the use of functions, but to ensure that some functions are deleted under the basic functional conditions, which is different from traditional vacuum cleaners that require “light vacuuming” products to meet normal use.
- The new visual feature design is different from the traditional vacuum cleaner design. We need to adopt a new design language, more concise design features, and generate new product features and vitality. , Let the external appearance of the product dominate and guide consumer desire.
Design:
The overall design adopts minimalist design elements, just like the bottle design of red wine, minimalist and high quality. Through analysis and creative exploration of existing products, we put the battery in the position of the handle, which can be fully utilized The space of the handle and the diameter of the cylinder are just in line with the size that is comfortable to hold. The product accessories are designed in a multi-purpose form, which can greatly reduce the probability of product accessories loss. The product can be used not only in the car, but also in the office to clean the desktop or sofa. The design of the lid weakens the product’s strong functional integration, and at the same time provides a certain degree of health protection.
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